New Jersey isn’t exactly known for being a bastion of conservatism, but Scott Presler has other ideas. The man who helped secure Pennsylvania for Trump is now setting his sights on flipping the Garden State, and if anyone can pull it off, it’s him. Presler’s voter registration efforts are nothing short of legendary, and his organization, Early Vote Action, is proving that grassroots activism still matters.

While New Jersey may appear to be an unlikely candidate for a political shift, we should keep in mind that similar sentiments were once expressed about Pennsylvania. Many political analysts believed the state would remain a steadfast blue, yet it demonstrated that an unexpected transformation could occur.

The strategy employed by Presler is straightforward yet impactful. He focuses on actively engaging with various communities to understand their concerns and priorities. By facilitating meaningful conversations, he aims to build relationships and trust. Additionally, he emphasizes the importance of registering voters to ensure that diverse voices are heard in the electoral process.

A key element of his approach is the continuous effort to educate and remind individuals why conservative values are beneficial. This involves communicating the successes and practical implications of these values in everyday life, fostering a deeper understanding of how they can positively influence local and state issues. Through these efforts, Presler believes that change is possible, even in regions where it may seem out of reach.

While Democrats focus on division and identity politics, Republicans like Presler are doing the hard work of building a movement.

The establishment might scoff, but the people of New Jersey are listening—and that’s what counts.